About the Company
Brand24 is a social media monitoring and analytics tool that helps businesses track their online presence, monitor their brand reputation, and analyze customer feedback in real-time. The company was founded in 2011 and is headquartered in Poland.
Overview of Products and Services
Brand24 offers a comprehensive suite of products and services that cater to the needs of businesses looking to improve their online brand visibility and reputation. Some of the key offerings include:
- Social media monitoring
- Brand reputation management
- Customer feedback analysis
- Influencer marketing tracking
- Competitor analysis
- Sentiment analysis
Key Features and Benefits
- Real-time monitoring of online mentions across various social media platforms
- Customizable alerts for monitoring specific keywords and topics
- Detailed analytics and reports for measuring brand performance
- Influencer identification and engagement tools
- Competitive benchmarking to track industry trends
- Sentiment analysis to gauge customer feedback and sentiment towards the brand
Pricing and Value
Brand24 offers flexible pricing plans to suit businesses of all sizes. The pricing is based on the number of mentions tracked and the frequency of monitoring. Some of the key pricing tiers include:
- Personal: starting at $49/month
- Professional: starting at $99/month
- Premium: starting at $199/month
- Max: starting at $399/month
Each plan offers different features and levels of monitoring, ensuring that businesses can choose a plan that fits their budget and requirements.
Unique Selling Propositions
- User-friendly interface for easy navigation and monitoring
- Advanced sentiment analysis for understanding customer feedback
- Real-time alerts and notifications for immediate action
- Competitive benchmarking to stay ahead of industry trends
- Customizable reports for detailed analysis and insights
